Is it over for Anthony Scaramucci? I don’t Think so and Here’s Why


Because I am a thought leader in personal branding and all things career related, people are always seeking my opinion on personal crisis control and reputation management. So it did not come as a surprise when I got a phone call from a friend shortly after Scaramucci’s firing (or resignation) hit the news. She wanted to know if there was any way he could recover from such a public firing, how he could salvage his reputation and thrive thereafter.

The news of Anthony Scaramucci’s resignation did not come as a surprise to me, in fact, I was expecting it. However, I was taken aback at how quickly it came.  As you would agree with me that 10 days is too little a time to appraise a new hire, albeit in a high profile and sensitive role like the Communications Director of the White House.

But what an eventful 10 days it has been! It was like 10 days on steroids. In the space of ten days Scaramucci or The Mooch as he is often referred to went from being a relatively unknown hedge fund magnate to a household name and for all the wrong reasons; starting from his seemingly sexist comments on White House Press Secretary, Sarah Huckabee Sanders looks; his profanity addled phone conversation with  The New Yorkers Ryan Lizza  which was followed by the firing of White House Chief of Staff, Reince Priebus and then the news that he wasn’t present at the birth of his newborn son and had sent his estranged wife a perfunctory congratulatory text message.

Before taken up the role as White House Communications Director, Scaramucci was a successful investment banker who after years at Goldman Sachs went on to establish his own investment and wealth management firm. He had to sell his Investment firm before taken up public service to avoid a conflict of interest. My friend wanted to know what The Mooch’s career prospects are now that he longer has a White House job, his investment company, and his wife.

I referred her to an article I had posted earlier on how to turn a firing into a win but she argued that the points highlighted there are not sufficient for someone who has suffered such a public backlash and ridicule like Scaramucci so I pointed her in direction of Mel Gibson, Martha Stewart, and former President Bill Clinton. They had all suffered very public backlash and in the case of Ms. Stewart had a stint in prison.

Scaramucci can either decide to lay low for a few months to allow the media tide pass away while engrossing himself in various philanthropic endeavors to build up his leadership capability before either going back to what he knows best which is wealth management or he can carve a new career as a respected public speaker like Clinton.

Another route he can take which is the public redemption tour, going on various morning news shows to tell the public how sorry he is and how he has learned his lesson after going on a Tibetan retreat and how he has adopted an entire rural African school.

What I’m trying to say in essence is that it’s not over for The Mooch, in fact, it might just be the beginning!



1 comment

  1. To be frank, Scaramucci’s battered image is not altogether irredeemable, contrary to the wider opinion in most quarters. But what we can’t take away is that it takes a whole lot of grit (and maybe, grace) to propel him back to the pedestal where his reputation once nestled.

    So, Scaramucci needs a very great team of reputation managers to save his face or forever remain in the dusty annals of history.

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